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Cindy Williams is Vice President of Client Services at Info Retail—a strategy and design agency, where she leads inter-disciplinary teams in customer advocacy and acquisition. She specializes in customer-centric relationships and collaboration to maximize the worth of brands and customer environments. Williams is highly experienced in home furnishings and bedding markets. She is a dedicated mentor, a court advocate for foster children, and candidate for a degree in psychology and criminal justice.

Since joining Info Retail in 2003, Williams has led the agency’s strategies in bedding and furnishings markets, serving a variety of international, national and online retail and manufacturing clients including Tempur-Pedic, Restonic, Dream Fit, Mattress Firm, Innovative Mattress Solutions, Klaussner, Lane and others. Prior to joining the firm, she led a distinguished 10-year career in bedding, as Southeast regional sales manager for International Bedding Corporation and manager of specialty sleep at Simmons Company.

Williams is a member of the board at WithIt—women’s leadership development network in the home and furnishings industries, and at the Better Sleep Council, educational arm of the International Sleep Products Association.

She writes a regular column at Sleep Savvy, a magazine for sleep products professionals, and has contributed to publications including Home Furnishings Business and Bed Times. Williams has spoken on the retail experience, the voice of the consumer and the practice of service design at a number industry conferences and tradeshows, including Furniture/Today Bedding Conference, World Market Center Las Vegas, and AmericasMart Atlanta.

Resolved to be also “a point of light” in her community, Williams is a founder and board member at a cost-free family counseling center in the north Georgia Appalachian area. She has worked as a court appointed special advocate for foster children, and is pursuing a degree in psychology and leadership studies at Kennesaw State University.